MODELS STORY

It was in 1999 when Master Italia decided for the very first time to publish catalogues with models wearing its products.
The aim was to emphasize the quality of products and also to create a good feeling between the customers and the company by offering them a new, updated and improved tool for better promoting and selling Master Italia's articles.
At the beginning in the catalogues there were just only a few shots of the most important articles, but very soon these were followed by more detailed shootings showing the birth and the development of all new collections. This concept has become a tradition at Master Italia and it represents a crucial choice, as it confers our catalogues that different, very special cut, inspired by the atmospheres of the coolest locations and settings in which the photos are taken.
Many models are not well known, while some others frequently appear in various magazines and ads. Others again are very famous in Italy and in Europe, some of them even far beyond Europe. We would like to thank all of them: we really appreciate their being testimonial of something magic, unique and amusing.
Something worth to be copied.

All models are introduced in chronological order of appearance in our catalogues and ads. A number of models appeared in different collections, of some others there's no trace, but we still have got their photos. For some models we can show you some shots, while of a few others we can put at your disposal more information, just in case you'd like to know them better...